UNDERSTANDING THE PINTEREST ALGORITHM

    This week's chapter does a great job of breaking down both the basics and intricacies of the Pinterest algorithm and how to utilize it to maximize your briskness performance. Pinterest allows you to create an organic audience by showing off your business and its creativity. The one word that the Pinterest algorithm revolves around is quality. Your success on Pinterest is going to be determined by the quality of  your posts and overall relevance. 

    Receiving and implementing feedback and constructive criticisms from your audience can be a great way to improve your relevance and quality. The more you communicate with your audience the more positive results you will see when it comes to your growth on all platforms but Pinterest especially due to how interactive it is. This ties into responding to comments, and any collaboration opportunities that will help expand your overall audience which in turn will grow your quality and relevance. 

    When it comes to relevance specifically it is important to research and understand trends and key words within the social media industry and Pinterest itself. Being able to stay on top of trends can help you grow your audience and overall impressions when it comes to your content on Pinterest. One thing that makes Pinterest different from all other social media platforms is the quantity of posts. Posting from 5 - 20 times a day is normal for Pinterest which is considered extensive and borderline unnecessary for all other social media platforms. Just remember quality over quantity!